About
Fuelling
imagination
with insight
As a designer, I fall in the sweet spot between visually creative and technically-minded, so every design decision is one I make with purpose.
It's what I love about UX design in particular, it's creativity imbued with intention. Experiment, test, refine, repeat - it's very elegant. Some say technical talk limits creativity, but I believe it sharpens it.
10+
years of creative
experience
30+
design & photography
clients*
500+
projects completed
11k+
hours designing
About
Fuelling
imagination
with insight
As a designer, I fall in the sweet spot between visually creative and technically-minded, so every design decision is one I make with purpose.
It's what I love about UX design in particular, it's creativity imbued with intention. Experiment, test, refine, repeat - it's very elegant. Some say technical talk limits creativity, but I believe it sharpens it.
10+
years of creative
experience
30+
design & photography
clients*
500+
projects completed
11k+
hours designing
About
Fuelling
imagination
with insight
As a designer, I fall in the sweet spot between visually creative and technically-minded, so every design decision is one I make with purpose.
It's what I love about UX design in particular, it's creativity imbued with intention. Experiment, test, refine, repeat - it's very elegant. Some say technical talk limits creativity, but I believe it sharpens it.
10+
years of creative
experience
30+
design & photography
clients*
500+
projects completed
11k+
hours designing
About
Fuelling
imagination
with insight
As a designer, I fall in the sweet spot between visually creative and technically-minded, so every design decision is one I make with purpose.
It's what I love about UX design in particular, it's creativity imbued with intention. Experiment, test, refine, repeat - it's very elegant. Some say technical talk limits creativity, but I believe it sharpens it.
10+
years of creative
experience
30+
design & photography
clients*
500+
projects completed
11k+
hours designing
About
Fuelling
imagination
with insight
As a designer, I fall in the sweet spot between visually creative and technically-minded, so every design decision is one I make with purpose.
It's what I love about UX design in particular, it's creativity imbued with intention. Experiment, test, refine, repeat - it's very elegant. Some say technical talk limits creativity, but I believe it sharpens it.
10+
years of creative
experience
30+
design & photography
clients*
500+
projects completed
11k+
hours designing
About
Fuelling
imagination
with insight
As a designer, I fall in the sweet spot between visually creative and technically-minded, so every design decision is one I make with purpose.
It's what I love about UX design in particular, it's creativity imbued with intention. Experiment, test, refine, repeat - it's very elegant. Some say technical talk limits creativity, but I believe it sharpens it.
10+
years of creative
experience
30+
design & photography
clients*
500+
projects completed
11k+
hours designing
Work with me
Services
design_services
UX & Product Design
Customer-first experiences that prioritise usability, support user goals and follow clear, intuitive journeys.
devices
Website Design & Coding
Bespoke websites designed for clarity, visual impact and a seamless experience across mobile and desktop.
token
Design Systems
Scalable Figma libraries with reusable components and tokens for faster, more consistent design work.
colors
Brand Identity
Define the core visual elements of your brand including logo, colour, typography and overall creative direction.
finance_mode
Audits & Reviews
Identify friction points or usability issues, improving conversion and strengthening user experience.
emoji_objects
Flexible Design Support
Get extra design capacity to keep your project moving forward and hit delivery goals with confidence.
UX / UI Design
Prototyping
Web & App design
Illustrator
Photoshop
InDesign
Infographics
EGuides
CSS / HMTL
Copywriting
Website optimisation
Landing pages
Brand identity
Custom code
CMS management
Work with me
Services
design_services
UX & Product Design
Customer-first experiences that prioritise usability, support user goals and follow clear, intuitive journeys.
devices
Website Design & Coding
Bespoke websites designed for clarity, visual impact and a seamless experience across mobile and desktop.
token
Design Systems
Scalable Figma libraries with reusable components and tokens for faster, more consistent design work.
colors
Brand Identity
Define the core visual elements of your brand including logo, colour, typography and overall creative direction.
finance_mode
Audits & Reviews
Identify friction points or usability issues, improving conversion and strengthening user experience.
emoji_objects
Flexible Design Support
Get extra design capacity to keep your project moving forward and hit delivery goals with confidence.
UX / UI Design
Prototyping
Web & App design
Illustrator
Photoshop
InDesign
Infographics
EGuides
CSS / HMTL
Copywriting
Website optimisation
Landing pages
Brand identity
Custom code
CMS management
Work with me
Services
design_services
UX & Product Design
Customer-first experiences that prioritise usability, support user goals and follow clear, intuitive journeys.
devices
Website Design & Coding
Bespoke websites designed for clarity, visual impact and a seamless experience across mobile and desktop.
token
Design Systems
Scalable Figma libraries with reusable components and tokens for faster, more consistent design work.
colors
Brand Identity
Define the core visual elements of your brand including logo, colour, typography and overall creative direction.
finance_mode
Audits & Reviews
Identify friction points or usability issues, improving conversion and strengthening user experience.
emoji_objects
Flexible Design Support
Get extra design capacity to keep your project moving forward and hit delivery goals with confidence.
UX / UI Design
Prototyping
Web & App design
Illustrator
Photoshop
InDesign
Infographics
EGuides
CSS / HMTL
Copywriting
Website optimisation
Landing pages
Brand identity
Custom code
CMS management
Work with me
Services
design_services
UX & Product Design
Customer-first experiences that prioritise usability, support user goals and follow clear, intuitive journeys.
devices
Website Design & Coding
Bespoke websites designed for clarity, visual impact and a seamless experience across mobile and desktop.
token
Design Systems
Scalable Figma libraries with reusable components and tokens for faster, more consistent design work.
colors
Brand Identity
Define the core visual elements of your brand including logo, colour, typography and overall creative direction.
finance_mode
Audits & Reviews
Identify friction points or usability issues, improving conversion and strengthening user experience.
emoji_objects
Flexible Design Support
Get extra design capacity to keep your project moving forward and hit delivery goals with confidence.
UX / UI Design
Prototyping
Web & App design
Illustrator
Photoshop
InDesign
Infographics
EGuides
CSS / HMTL
Copywriting
Website optimisation
Landing pages
Brand identity
Custom code
CMS management
Work with me
Services
design_services
UX & Product Design
Customer-first experiences that prioritise usability, support user goals and follow clear, intuitive journeys.
devices
Website Design & Coding
Bespoke websites designed for clarity, visual impact and a seamless experience across mobile and desktop.
token
Design Systems
Scalable Figma libraries with reusable components and tokens for faster, more consistent design work.
colors
Brand Identity
Define the core visual elements of your brand including logo, colour, typography and overall creative direction.
finance_mode
Audits & Reviews
Identify friction points or usability issues, improving conversion and strengthening user experience.
emoji_objects
Flexible Design Support
Get extra design capacity to keep your project moving forward and hit delivery goals with confidence.
UX / UI Design
Prototyping
Web & App design
Illustrator
Photoshop
InDesign
Infographics
EGuides
CSS / HMTL
Copywriting
Website optimisation
Landing pages
Brand identity
Custom code
CMS management
Work with me
Services
design_services
UX & Product Design
Customer-first experiences that prioritise usability, support user goals and follow clear, intuitive journeys.
devices
Website Design & Coding
Bespoke websites designed for clarity, visual impact and a seamless experience across mobile and desktop.
token
Design Systems
Scalable Figma libraries with reusable components and tokens for faster, more consistent design work.
colors
Brand Identity
Define the core visual elements of your brand including logo, colour, typography and overall creative direction.
finance_mode
Audits & Reviews
Identify friction points or usability issues, improving conversion and strengthening user experience.
emoji_objects
Flexible Design Support
Get extra design capacity to keep your project moving forward and hit delivery goals with confidence.
UX / UI Design
Prototyping
Web & App design
Illustrator
Photoshop
InDesign
Infographics
EGuides
CSS / HMTL
Copywriting
Website optimisation
Landing pages
Brand identity
Custom code
CMS management
Work with me
Services
design_services
UX & Product Design
Customer-first experiences that prioritise usability, support user goals and follow clear, intuitive journeys.
devices
Website Design & Coding
Bespoke websites designed for clarity, visual impact and a seamless experience across mobile and desktop.
token
Design Systems
Scalable Figma libraries with reusable components and tokens for faster, more consistent design work.
colors
Brand Identity
Define the core visual elements of your brand including logo, colour, typography and overall creative direction.
finance_mode
Audits & Reviews
Identify friction points or usability issues, improving conversion and strengthening user experience.
emoji_objects
Flexible Design Support
Get extra design capacity to keep your project moving forward and hit delivery goals with confidence.
UX / UI Design
Prototyping
Web & App design
Illustrator
Photoshop
InDesign
Infographics
EGuides
CSS / HMTL
Copywriting
Website optimisation
Landing pages
Brand identity
Custom code
CMS management
Brands
Trusted by
international
players
/
*Includes work delivered across freelance, agency, and in-house roles.
Brands
Trusted by
international
players
*Includes work delivered across freelance, agency, and in-house roles.
Brands
Trusted by
international
players
*Includes work delivered across freelance, agency, and in-house roles.
Brands
Trusted by
international
players
*Includes work delivered across freelance, agency, and in-house roles.
Brands
Trusted by
international
players
/
*Includes work delivered across freelance, agency, and in-house roles.
Brands
Trusted by
international
players
/
*Includes work delivered across freelance, agency, and in-house roles.
Testimonials
A few words from clients and collaborators
Always sharp and refreshingly thoughtful
His work always has a strong visual concept behind it, paired with a clean, distinctive style that feels considered from the first pixel to the last. Tom has that rare ability to evolve a brand’s look while staying true to its core. He finds the creative edges and expands them, always with purpose.
Sam Heikkinen
Executive Creative Director, Luxid
Quickly grasps new assignments with confidence and clarity
His design skills are excellent, and I was consistently impressed by his proactive working style. He suggested meaningful enhancements to our design system and provided valuable support to developers.
Hanna Selmgren
Global Digital Experience, Operations, and CRM, HMD Global (Nokia phones)
I can't recommend him enough!
Tom quickly understands what's needed from even a minimal brief, and will proactively make suggestions, recommendations, and share best practice. He has a great design eye, turning difficult brands and subject matters into beautiful, high-performing content.
Stephanie Mackay-Stokes
Business Director & Medical Content Strategist, Wallace Health
Testimonials
A few words from clients and collaborators
Always sharp and refreshingly thoughtful
His work always has a strong visual concept behind it, paired with a clean, distinctive style that feels considered from the first pixel to the last. Tom has that rare ability to evolve a brand’s look while staying true to its core. He finds the creative edges and expands them, always with purpose.
Sam Heikkinen
Executive Creative Director, Luxid
Quickly grasps new assignments with confidence and clarity
His design skills are excellent, and I was consistently impressed by his proactive working style. He suggested meaningful enhancements to our design system and provided valuable support to developers.
Hanna Selmgren
Global Digital Experience, Operations, and CRM, HMD Global (Nokia phones)
I can't recommend him enough!
Tom quickly understands what's needed from even a minimal brief, and will proactively make suggestions, recommendations, and share best practice. He has a great design eye, turning difficult brands and subject matters into beautiful, high-performing content.
Stephanie Mackay-Stokes
Business Director & Medical Content Strategist, Wallace Health
Testimonials
A few words from clients and collaborators
Always sharp and refreshingly thoughtful
His work always has a strong visual concept behind it, paired with a clean, distinctive style that feels considered from the first pixel to the last. Tom has that rare ability to evolve a brand’s look while staying true to its core. He finds the creative edges and expands them, always with purpose.
Sam Heikkinen
Executive Creative Director, Luxid
Quickly grasps new assignments with confidence and clarity
His design skills are excellent, and I was consistently impressed by his proactive working style. He suggested meaningful enhancements to our design system and provided valuable support to developers.
Hanna Selmgren
Global Digital Experience, Operations, and CRM, HMD Global (Nokia phones)
I can't recommend him enough!
Tom quickly understands what's needed from even a minimal brief, and will proactively make suggestions, recommendations, and share best practice. He has a great design eye, turning difficult brands and subject matters into beautiful, high-performing content.
Stephanie Mackay-Stokes
Business Director & Medical Content Strategist, Wallace Health
Testimonials
A few words from clients and collaborators
Always sharp and refreshingly thoughtful
His work always has a strong visual concept behind it, paired with a clean, distinctive style that feels considered from the first pixel to the last. Tom has that rare ability to evolve a brand’s look while staying true to its core. He finds the creative edges and expands them, always with purpose.
Sam Heikkinen
Executive Creative Director, Luxid
Quickly grasps new assignments with confidence and clarity
His design skills are excellent, and I was consistently impressed by his proactive working style. He suggested meaningful enhancements to our design system and provided valuable support to developers.
Hanna Selmgren
Global Digital Experience, Operations, and CRM, HMD Global (Nokia phones)
I can't recommend him enough!
Tom quickly understands what's needed from even a minimal brief, and will proactively make suggestions, recommendations, and share best practice. He has a great design eye, turning difficult brands and subject matters into beautiful, high-performing content.
Stephanie Mackay-Stokes
Business Director & Medical Content Strategist, Wallace Health
Testimonials
A few words from clients and collaborators
Always sharp and refreshingly thoughtful
His work always has a strong visual concept behind it, paired with a clean, distinctive style that feels considered from the first pixel to the last. Tom has that rare ability to evolve a brand’s look while staying true to its core. He finds the creative edges and expands them, always with purpose.
Sam Heikkinen
Executive Creative Director, Luxid
Quickly grasps new assignments with confidence and clarity
His design skills are excellent, and I was consistently impressed by his proactive working style. He suggested meaningful enhancements to our design system and provided valuable support to developers.
Hanna Selmgren
Global Digital Experience, Operations, and CRM, HMD Global (Nokia phones)
I can't recommend him enough!
Tom quickly understands what's needed from even a minimal brief, and will proactively make suggestions, recommendations, and share best practice. He has a great design eye, turning difficult brands and subject matters into beautiful, high-performing content.
Stephanie Mackay-Stokes
Business Director & Medical Content Strategist, Wallace Health
Testimonials
A few words from clients and collaborators
Always sharp and refreshingly thoughtful
His work always has a strong visual concept behind it, paired with a clean, distinctive style that feels considered from the first pixel to the last. Tom has that rare ability to evolve a brand’s look while staying true to its core. He finds the creative edges and expands them, always with purpose.
Sam Heikkinen
Executive Creative Director, Luxid
Quickly grasps new assignments with confidence and clarity
His design skills are excellent, and I was consistently impressed by his proactive working style. He suggested meaningful enhancements to our design system and provided valuable support to developers.
Hanna Selmgren
Global Digital Experience, Operations, and CRM, HMD Global (Nokia phones)
I can't recommend him enough!
Tom quickly understands what's needed from even a minimal brief, and will proactively make suggestions, recommendations, and share best practice. He has a great design eye, turning difficult brands and subject matters into beautiful, high-performing content.
Stephanie Mackay-Stokes
Business Director & Medical Content Strategist, Wallace Health
Testimonials
A few words from clients and collaborators
Always sharp and refreshingly thoughtful
His work always has a strong visual concept behind it, paired with a clean, distinctive style that feels considered from the first pixel to the last. Tom has that rare ability to evolve a brand’s look while staying true to its core. He finds the creative edges and expands them, always with purpose.
Sam Heikkinen
Executive Creative Director, Luxid
Quickly grasps new assignments with confidence and clarity
His design skills are excellent, and I was consistently impressed by his proactive working style. He suggested meaningful enhancements to our design system and provided valuable support to developers.
Hanna Selmgren
Global Digital Experience, Operations, and CRM, HMD Global (Nokia phones)
I can't recommend him enough!
Tom quickly understands what's needed from even a minimal brief, and will proactively make suggestions, recommendations, and share best practice. He has a great design eye, turning difficult brands and subject matters into beautiful, high-performing content.
Stephanie Mackay-Stokes
Business Director & Medical Content Strategist, Wallace Health
Contact
Interested in working together?
Whether you’ve got a clear brief or just the spark of an idea, I’m open to all kinds of work - from quick turnarounds to longer-term collaborations.
Contact
Interested in working together?
Whether you’ve got a clear brief or just the spark of an idea, I’m open to all kinds of work - from quick turnarounds to longer-term collaborations.
Contact
Interested in working together?
Whether you’ve got a clear brief or just the spark of an idea, I’m open to all kinds of work - from quick turnarounds to longer-term collaborations.
Contact
Interested in working together?
Whether you’ve got a clear brief or just the spark of an idea, I’m open to all kinds of work - from quick turnarounds to longer-term collaborations.
Contact
Interested in working together?
Whether you’ve got a clear brief or just the spark of an idea, I’m open to all kinds of work - from quick turnarounds to longer-term collaborations.
Contact
Interested in working together?
Whether you’ve got a clear brief or just the spark of an idea, I’m open to all kinds of work - from quick turnarounds to longer-term collaborations.